• # Rating - 4.9 Points
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PhD in Marketing

Course Level: Doctorate
Course Duration: 3 Years
Course Language English
Required Degree Master’s Degree

Why Choose PhD in Marketing at Pusan National University, South Korea

Pursuing a PhD in Marketing at Pusan National University (PNU) offers a unique opportunity to engage in cutting-edge research in one of South Korea's leading institutions. PNU’s strong academic reputation, distinguished faculty, and focus on innovative marketing strategies provide a solid foundation for advancing expertise in the field. The program fosters a global perspective, combining insights from both Eastern and Western marketing practices. Additionally, PNU’s strategic location in Busan, a hub for business and international trade, offers excellent opportunities for real-world application and networking, enhancing the potential for career success in academia or industry.


PhD in Marketing at Pusan National University, South Korea, Program Details
 

Category

Details

Program Name

PhD in Marketing

Degree Awarded

Doctor of Philosophy (PhD) in Marketing

Course Duration

3-5 years (depending on research progress and completion of dissertation)

Language of Instruction

English

Yearly Tuition Fees

Approximately KRW 4,500,000 - KRW 5,500,000

Total Tuition Fees

KRW 13,500,000 - KRW 16,500,000 (for the full program)

Total Program Cost

Including living and other expenses, around KRW 25,000,000 - KRW 30,000,000

Eligibility

Master's degree in a relevant field (e.g., Business, Marketing, Economics)

Admission Requirements

 Completed application form
 Transcripts and academic records
 Letters of recommendation
 Statement of Purpose
 Research proposal
 Proof of English proficiency (e.g., TOEFL, IELTS)

Application Intake

Typically once a year, in the Fall (around September)

Scholarships

Available, including merit-based scholarships, assistantships, and funding options

Career Prospects

Academic positions, research roles, marketing consulting, senior management roles in marketing departments

Curriculum Structure

1. Core courses in marketing theory and research methodologies
2. Elective courses in specialized topics (consumer behavior, digital marketing, etc.)
3. Research seminars and workshops
4. Dissertation research and defense