Marketing Courses and Universities in Australia

Checkout the Marketing Courses and Universities in Australia....

Standyou Team
Standyou Team

Mar 18, 2025 10:47:42

Marketing Universities in Australia for International Students


1. University of Melbourne

Program:

  • Master of Management (Marketing)

  • Bachelor of Commerce with Marketing major
    Fees:

  • Bachelor’s: AUD 48,000 – AUD 52,000/year

  • Master’s: AUD 48,000 – AUD 51,000/year
    Intake:

  • February and July
    Ranking (2024):

  • QS World University Ranking: #14 globally


2. University of Sydney

Program:

  • Master of Commerce (Marketing Specialization)

  • Bachelor of Commerce (Marketing major)
    Fees:

  • Bachelor’s: AUD 49,000 – AUD 53,000/year

  • Master’s: AUD 51,000 – AUD 54,000/year
    Intake:

  • February and July
    Ranking (2024):

  • QS World University Ranking: #19 globally


3. University of New South Wales (UNSW Sydney)

Program:

  • Master of Commerce (Marketing Specialization)

  • Bachelor of Commerce (Marketing)
    Fees:

  • Bachelor’s: AUD 47,000 – AUD 51,000/year

  • Master’s: AUD 49,000 – AUD 52,000/year
    Intake:

  • February, June, September (multiple intakes)
    Ranking (2024):

  • QS World University Ranking: #19 globally


4. Monash University

Program:

  • Master of Marketing

  • Bachelor of Business (Marketing major)
    Fees:

  • Bachelor’s: AUD 43,000 – AUD 46,000/year

  • Master’s: AUD 46,000 – AUD 48,000/year
    Intake:

  • February and July
    Ranking (2024):

  • QS World University Ranking: #42 globally


5. University of Queensland (UQ)

Program:

  • Master of Business (Marketing)

  • Bachelor of Business Management (Marketing)
    Fees:

  • Bachelor’s: AUD 45,000 – AUD 47,000/year

  • Master’s: AUD 47,000 – AUD 49,000/year
    Intake:

  • February and July
    Ranking (2024):

  • QS World University Ranking: #43 globally


6. Australian National University (ANU)

Program:

  • Master of Marketing Management

  • Bachelor of Commerce (Marketing major)
    Fees:

  • Bachelor’s: AUD 46,000 – AUD 49,000/year

  • Master’s: AUD 48,000 – AUD 50,000/year
    Intake:

  • February and July
    Ranking (2024):

  • QS World University Ranking: #34 globally


7. RMIT University (Melbourne)

Program:

  • Master of Marketing

  • Bachelor of Business (Marketing)
    Fees:

  • Bachelor’s: AUD 39,000 – AUD 42,000/year

  • Master’s: AUD 42,000 – AUD 44,000/year
    Intake:

  • February and July
    Ranking (2024):

  • QS World University Ranking: #123 globally


8. University of Technology Sydney (UTS)

Program:

  • Master of Marketing

  • Bachelor of Business (Marketing)
    Fees:

  • Bachelor’s: AUD 41,000 – AUD 44,000/year

  • Master’s: AUD 44,000 – AUD 46,000/year
    Intake:

  • February and July
    Ranking (2024):

  • QS World University Ranking: #90 globally


9. Deakin University

Program:

  • Master of Marketing

  • Bachelor of Commerce (Marketing)
    Fees:

  • Bachelor’s: AUD 38,000 – AUD 40,000/year

  • Master’s: AUD 40,000 – AUD 42,000/year
    Intake:

  • March, July, and November
    Ranking (2024):

  • QS World University Ranking: #217 globally


10. Macquarie University

Program:

  • Master of Marketing

  • Bachelor of Commerce (Marketing)
    Fees:

  • Bachelor’s: AUD 39,000 – AUD 41,000/year

  • Master’s: AUD 41,000 – AUD 43,000/year
    Intake:

  • February and July
    Ranking (2024):

  • QS World University Ranking: #195 globally
     

Universities in Australia


Marketing  Courses in Australia for Indian Students


1. Types of Marketing Courses Available

  • Diploma of Marketing & Communication

    • Duration: 1–1.5 years

    • Entry: Usually after Class 12

    • Focus: Practical skills in social media, branding, digital marketing campaigns

  • Bachelor’s in Marketing or Business (Marketing Major)

    • Duration: 3 years (can be 4 with Honours)

    • Entry: Completion of Class 12 with good academic scores, IELTS/TOEFL

    • Focus: Marketing strategy, consumer behavior, advertising, market research

  • Master’s in Marketing / MBA (Marketing Specialization)

    • Duration: 1.5–2 years

    • Entry: A Bachelor’s degree (in any field), English language proficiency, sometimes GMAT

    • Focus: Advanced marketing management, international marketing, digital strategy, marketing analytics


2. Top Cities in Australia for Marketing Studies

  • Melbourne — Known for top universities and vibrant business culture

  • Sydney — Hub of marketing agencies and global companies

  • Brisbane — Affordable with good academic reputation

  • Perth and Adelaide — Quieter but great quality education


3. General Entry Requirements for Indian Students

  • Academic transcripts (Class 12 for UG; Bachelor’s degree for PG)

  • IELTS score: 6.0–7.0 overall (depending on the course)

  • Statement of Purpose (SOP)

  • Letters of Recommendation (for postgraduate)

  • Portfolio or relevant work experience (if required)


4. Cost of Studying Marketing

  • Diploma: AUD 8,000–15,000 per year

  • Undergraduate: AUD 25,000–40,000 per year

  • Postgraduate: AUD 30,000–50,000 per year


5. Popular Subjects Covered in Marketing Courses

  • Consumer Behaviour

  • Digital Marketing

  • Branding & Advertising

  • Market Research & Data Analytics

  • Sales & Negotiation

  • Social Media Strategy

  • International Marketing

  • Marketing Communications


6. Career Opportunities after Marketing Studies in Australia

  • Marketing Manager

  • Brand Strategist

  • Digital Marketing Specialist

  • Market Research Analyst

  • Social Media Manager

  • Advertising Account Executive

  • Public Relations Officer


7. Scholarships for Indian Students

  • International student scholarships offered by most universities (based on academic excellence)

  • Research scholarships (for postgraduate coursework with research components)

  • Destination Australia Scholarship (regional study locations)
     

Business, Management & Economics in Australia


Diploma in Marketing in Australia


 Top Specializations Covered

  • Digital Marketing

  • Social Media Marketing

  • Market Research

  • Advertising and Promotion

  • Marketing Strategy

  • Brand Management

  • Public Relations


 Course Duration

  • Generally 12 to 18 months

  • Some institutions also offer Advanced Diploma in Marketing and Communication (takes an additional 6–12 months)


 Entry Requirements (For Indian Students)

  • Completion of Class 12 (Higher Secondary)

  • IELTS score of 5.5 to 6.0 (overall)

  • Sometimes a basic understanding of business or prior study in communication/marketing is preferred, but not always required


 Tuition Fees

  • Approximately AUD 8,000 to AUD 15,000 per year

  • Payment plans or partial scholarships may be available depending on the college


 Top Institutions Offering Diploma in Marketing

  1. TAFE NSW (New South Wales)

  2. TAFE Queensland

  3. Victoria University Polytechnic (Melbourne)

  4. RMIT University College (Melbourne)

  5. South Metropolitan TAFE (Perth)

  6. Holmesglen Institute (Victoria)

  7. TAFE South Australia


 Career Outcomes After Diploma in Marketing

  • Marketing Coordinator

  • Assistant Brand Manager

  • Digital Marketing Assistant

  • Advertising Assistant

  • Sales & Promotions Officer

  • Market Research Assistant

  • PR Assistant


 Pathway Options

  • After completing a Diploma in Marketing, students can:

    • Directly enter junior-level marketing jobs

    • Progress to an Advanced Diploma

    • Apply for credit transfer into a Bachelor’s degree in Marketing or Business (saving time and money)


 Why Choose a Diploma in Marketing in Australia?

  • Highly practical and industry-focused

  • Flexible study options (on-campus + hybrid learning)

  • Opportunity for post-study work visa after progressing to higher qualifications

  • Entry into Australia’s growing marketing job market, especially in digital marketing
     

MBA in Australia


Bachelors of Marketing in Australia


 Popular Marketing Majors/Specializations

  • Digital Marketing

  • Advertising & Promotion

  • Brand Management

  • Consumer Behaviour

  • International Marketing

  • Social Media Marketing

  • Marketing Analytics


 Duration

  • 3 years (full-time)

  • Some universities offer a 4th-year Honours program for students aiming for research or academic careers.


 Entry Requirements for Indian Students

  • Completion of Class 12 (CBSE/ISC/State Board) with a good percentage (usually 60–70% and above).

  • English proficiency:

    • IELTS: 6.0–6.5 (no band less than 6.0)

    • TOEFL: 79+ iBT

  • Some universities accept foundation courses if students don't meet direct entry requirements.


 Tuition Fees

  • Approximately AUD 28,000 – AUD 45,000 per year

  • Scholarships can significantly reduce this cost (merit-based or international student scholarships).


 Top Universities Offering Bachelor of Marketing in Australia

  1. University of Melbourne — Bachelor of Commerce (Marketing Major)

  2. Monash University — Bachelor of Business (Marketing)

  3. University of Sydney — Bachelor of Commerce with Marketing specialization

  4. RMIT University — Bachelor of Business (Marketing)

  5. University of New South Wales (UNSW) — Bachelor of Commerce (Marketing Major)

  6. Queensland University of Technology (QUT) — Bachelor of Business (Marketing)

  7. Griffith University — Bachelor of Business (Marketing Major)

  8. Deakin University — Bachelor of Marketing


 Key Subjects Covered

  • Marketing Principles

  • Consumer Behaviour

  • Digital & Social Media Marketing

  • Market Research

  • Brand Management

  • Business Communication

  • Strategic Marketing

  • Sales Management


 Career Outcomes After Bachelor of Marketing

  • Marketing Manager

  • Digital Marketing Specialist

  • Brand Manager

  • Market Research Analyst

  • Product Marketing Manager

  • PR & Communications Executive

  • Social Media Manager

  • Advertising Strategist


 Why study Bachelor of Marketing in Australia?

  • Strong industry connections (many universities offer internships)

  • Exposure to international business environments

  • Opportunity for Post-Study Work Visa (Temporary Graduate Visa, subclass 485)

  • Growing demand for skilled marketing professionals in Australia’s digital economy


 Scholarships to Look For

  • Vice-Chancellor’s International Scholarships (offered by most universities)

  • International Merit Scholarships (10%–50% tuition discounts)

  • Faculty-specific awards for high-achieving students
     

Bachelor in Marketing Courses in Australia


Masters of Marketing  in Australia


 Course Duration

  • 1.5 to 2 years (full-time)

  • Some universities offer accelerated 1-year options for students with relevant prior studies or work experience.


 Entry Requirements for Indian Students

  • bachelor’s degree (in marketing, business, or even unrelated fields — many programs accept students from diverse academic backgrounds)

  • English proficiency:

    • IELTS: 6.5 overall (with no band less than 6.0)

    • TOEFL iBT: around 79–90

  • Some universities may require a GMAT for MBA pathways, but not typically for pure marketing master’s programs.

  • Professional work experience is beneficial but not always required.


 Tuition Fees

  • Approximately AUD 32,000 – AUD 55,000 per year

  • Scholarships and international student bursaries can lower the cost.


 Top Universities for Master of Marketing in Australia

  1. University of Melbourne — Master of Management (Marketing)

  2. Monash University — Master of Marketing

  3. University of Sydney — Master of Commerce (Marketing Specialization)

  4. RMIT University — Master of Marketing

  5. University of New South Wales (UNSW) — Master of Commerce with Marketing

  6. Queensland University of Technology (QUT) — Master of Business (Marketing)

  7. University of Technology Sydney (UTS) — Master of Marketing

  8. Deakin University — Master of Marketing


 Popular Subjects You’ll Study

  • Strategic Marketing

  • Consumer Decision-Making

  • Digital Marketing and Analytics

  • Social Media Strategy

  • Integrated Marketing Communications

  • International Marketing

  • Pricing and Brand Management

  • Market Research and Data Interpretation

  • Marketing Strategy and Leadership


 Career Opportunities after Master of Marketing

  • Marketing Director / Marketing Manager

  • Digital Marketing Manager

  • Market Research Consultant

  • Brand Strategist

  • Chief Marketing Officer (CMO) pathway

  • Product Manager

  • Advertising Director

  • Media Planner

  • Sales and Business Development Manager


 Average Salary After Master of Marketing (in Australia)

  • Entry-level positions: AUD 65,000 – AUD 80,000 per year

  • Mid-level managers: AUD 90,000 – AUD 120,000 per year

  • Senior marketing managers/directors: AUD 140,000+ per year


 Why Choose Australia for a Master’s in Marketing?

  • Strong focus on practical marketing projects and industry collaboration

  • Networking opportunities with global brands headquartered in Australia

  • Pathway to Temporary Graduate Visa (subclass 485) for post-study work

  • Multicultural environment with large Indian student communities


Scholarships Available

  • Australia Awards Scholarships (for high-achieving international students)

  • International Student Merit Scholarships at most universities (10%–50% tuition fee reduction)

  • Faculty or business school-specific scholarships


PhD in Marketing  in Australia


1. Top Universities for PhD in Marketing in Australia:

  • University of Melbourne (Melbourne Business School)

  • University of New South Wales (UNSW)

  • Monash University

  • University of Sydney

  • University of Queensland

  • Australian National University (ANU)

2. Program Structure:

  • Duration: Typically 3 to 4 years full-time.

  • First year: Coursework in research methods, advanced marketing theory, and statistical analysis.

  • Following years: Focused research, dissertation writing, and publication of papers.

3. Entry Requirements:

  • Master’s degree with a research component or first-class Honours degree.

  • Strong academic transcripts.

  • Research proposal aligned with faculty expertise.

  • Proof of English proficiency (IELTS/TOEFL).

  • GMAT/GRE may be required by some universities, though not always.

4. Funding:

  • Australian Government Research Training Program (RTP) scholarships.

  • University-specific scholarships (fully funded or partial).

  • Some positions also come as part of funded research projects or research assistantships.

5. Research Areas in Marketing (examples):

  • Consumer behavior

  • Digital marketing

  • Branding and brand management

  • Marketing analytics

  • Services marketing

  • Sustainable marketing

  • International marketing


Eligibility Criteria for Marketing Course Program in Australia


1. Undergraduate Marketing Courses (Bachelor’s Degree)

Eligibility:

  • Academic Qualification:
    Completion of Australian Year 12 or equivalent (for international students, completion of senior secondary school or equivalent from your home country).

  • Minimum GPA or academic scores as required by the university (usually around 60–70% in senior secondary school).

  • English Language Proficiency:

    • IELTS score of 6.0–6.5 (no band less than 6.0), or

    • TOEFL iBT score of 60–90, or equivalent.

  • Some universities may require a personal statement or interview, though not common for undergraduate marketing courses.


2. Postgraduate Marketing Courses (Master’s Degree)

Eligibility:

  • Academic Qualification:
    bachelor’s degree in marketing, business, commerce, or a related field.
    Some universities accept any bachelor’s degree with relevant work experience.

  • Work experience (optional):
    Some programs, especially MBA in Marketing, may require 2–3 years of professional work experience.

  • English Language Proficiency:

    • IELTS score of 6.5–7.0 (no band less than 6.0), or

    • TOEFL iBT score of 79–100, or equivalent.

  • GMAT or GRE scores are generally not required unless applying for an MBA in Marketing in certain universities.


3. Diploma or Certificate in Marketing

Eligibility:

  • Completion of Year 12 or equivalent.

  • English proficiency (IELTS 5.5–6.0 or equivalent).

  • No prior professional experience generally required.


4. Additional Requirements for International Students

  • Valid passport and visa.

  • Proof of financial capacity to support tuition and living costs.

  • Overseas Student Health Cover (OSHC).


Top Australian Universities for Marketing:

  • University of Melbourne

  • University of Sydney

  • Monash University

  • University of Queensland

  • UNSW Sydney

  • RMIT University


Intakes & Application Deadlines for Marketing Course in Australia


 Main Intakes in Australia:

  1. February Intake (Semester 1) — Primary intake (most courses offered)

  2. July Intake (Semester 2) — Secondary intake (many programs still available)

  3. November Intake (Trimester or Summer intake) — Limited programs and fast-track options


 Typical Application Deadlines:

1. For February Intake:

  • Applications open: March–August (of the previous year)

  • Deadline for international students:

    • Usually August to November (the year before intake)

    • Some universities accept applications until mid-December, depending on capacity


2. For July Intake:

  • Applications open: September–February (of the same year)

  • Deadline for international students:

    • Typically February to May

    • Some universities close earlier (April) for popular courses


3. For November Intake (if applicable):

  • Applications generally open by April/May

  • Deadlines can be around September–October


Fees for Marketing Courses in Australia


1. Diploma / Certificate Courses

  • Institutes: TAFE, private colleges

  • Duration: 6 months – 1 year

  • Cost: AUD 5,000 – 15,000 per year

2. Undergraduate (Bachelor’s) in Marketing

  • Duration: 3 years

  • Cost (International students): AUD 25,000 – 45,000 per year

  • Cost (Domestic students): AUD 6,000 – 12,000 per year (CSP – Commonwealth Supported Place, if eligible)

Popular universities:

  • University of Melbourne

  • Monash University

  • University of Sydney

  • UNSW Sydney


3. Postgraduate (Master’s in Marketing or MBA with marketing focus)

  • Duration: 1.5 – 2 years

  • Cost (International students): AUD 30,000 – 55,000 per year

  • Cost (Domestic students): AUD 20,000 – 35,000 per year

Top universities for postgrad marketing:

  • University of Melbourne (Melbourne Business School)

  • University of Sydney

  • University of Queensland

  • Monash University


4. Short Online Marketing Courses

  • Platforms: RMIT Online, University of Sydney short courses, Coursera (with Australian partners), General Assembly

  • Cost: AUD 500 – 5,000 depending on length and depth