Course Level: | Bachelor's | |
---|---|---|
Course Program: | Media & Mass Communication | |
Course Duration: | 4 Years | |
Course Language: | English | |
Required Degree | Class 12th | |
Course Level: | Bachelor's | |
---|---|---|
Course Program: | Media & Mass Communication | |
Course Duration: | 4 Years | |
Course Language: | English | |
Required Degree | Class 12th | |
Sup de Pub is a well-known French institution specializing in communication, advertising, and marketing. It is part of the INSEEC U. network, which is one of the largest private educational groups in France. Sup de Pub offers a range of programs from undergraduate to postgraduate levels, focusing on the dynamic fields of advertising, communication, digital marketing, and media.
Founding: Sup de Pub was founded in 1986 by Havas, one of the largest global communications groups. The school was established to meet the growing demand for specialized education in advertising and communication.
Growth and Development: Over the years, Sup de Pub has expanded its curriculum and campuses, establishing itself as a leading institution in the field. The school has continuously updated its programs to keep pace with the evolving landscape of media and communication.
Integration with INSEEC U.: In recent years, Sup de Pub became part of the INSEEC U. network, benefiting from the resources and international reach of this larger educational group.
Undergraduate Programs: Includes Bachelor’s degrees in Communication, Advertising, and Digital Marketing. These programs emphasize foundational knowledge and practical skills.
Graduate Programs: Offers Master’s degrees and MBA programs in specialized areas such as Brand Strategy, Digital Marketing, Media Planning, and Creative Advertising.
Professional Development: Short courses and executive education programs aimed at professionals looking to update their skills and knowledge.
Innovation in Communication: Sup de Pub conducts research focused on new trends in communication and media, including digital transformation, consumer behavior, and the impact of new technologies.
Collaborations: The school collaborates with industry partners and other academic institutions to promote research and innovation. This includes joint projects, internships, and research grants.
Industry Integration: Emphasizes strong ties with the industry through internships, live projects, and guest lectures from industry professionals, ensuring that students are well-versed in current practices and future trends.
Digital Labs: Equipped with the latest technology to facilitate research and practical learning in areas like digital marketing, social media, and content creation.
Creative Studios: Spaces designed for students to work on advertising campaigns, video production, graphic design, and other creative projects.
Internships and Placements: Sup de Pub has strong connections with leading companies in the advertising and communication industries, providing students with valuable internship opportunities and a high rate of job placements.
Alumni Network: A robust alumni network that supports graduates in their career development and provides networking opportunities.
International Campuses: Sup de Pub has campuses in major cities like Paris, Lyon, Bordeaux, London, and San Francisco, offering students a global perspective.
Student Life: Active student life with clubs, competitions, and events that foster creativity, collaboration, and professional growth.
Global Exposure: Opportunities for students to participate in international exchanges and study abroad programs, broadening their horizons and understanding of global communication trends.
Bachelor in Communication
Duration: 3 years
Focus: This program covers the fundamentals of communication, media studies, public relations, and branding. Students will learn how to develop effective communication strategies and understand the role of media in society.
Bachelor in Advertising
Duration: 3 years
Focus: This course focuses on advertising principles, campaign creation, media planning, and copywriting. It aims to equip students with the skills to create impactful advertising campaigns and manage media resources effectively.
Bachelor in Digital Marketing
Duration: 3 years
Focus: Students will delve into digital strategies, social media marketing, SEO, and content creation. The program prepares students to navigate the digital landscape and implement effective online marketing tactics.
Master in Brand Strategy
Duration: 2 years
Focus: This program emphasizes brand management, consumer behavior, marketing strategies, and brand equity. Students learn how to build and sustain strong brands in competitive markets.
Master in Digital Marketing and Social Media
Duration: 2 years
Focus: Advanced studies in digital marketing, social media strategies, data analytics, and digital innovation. This program prepares students for leadership roles in the digital marketing sphere.
Master in Communication and Advertising
Duration: 2 years
Focus: The program covers integrated marketing communications, advertising campaigns, media strategy, and creative development. It aims to develop students' abilities to create and manage comprehensive advertising strategies.
Master in Public Relations and Event Management
Duration: 2 years
Focus: Students learn about public relations theory, event planning, crisis communication, and stakeholder management. The program is designed for those looking to excel in PR and event management roles.
MBA in Luxury Brand Communication
Duration: 1 year
Focus: This MBA program focuses on luxury marketing, brand communication, consumer insights, and digital strategy within the luxury sector. It prepares students to manage and communicate luxury brands effectively.
MBA in Creative Advertising
Duration: 1 year
Focus: The program emphasizes creative processes, advertising production, visual storytelling, and innovation in advertising. It is designed for students aiming to lead creative teams in the advertising industry.
MBA in Digital Marketing and Data Analytics
Duration: 1 year
Focus: This program covers digital marketing strategies, data analytics, AI in marketing, and performance measurement. It prepares students to harness data and technology to drive marketing success.
Course Program Name |
Duration of the Course |
Tuition Fees Per Year (USD) |
---|---|---|
Bachelor in Communication |
3 years |
$10,000 - $12,000 |
Bachelor in Advertising |
3 years |
$10,000 - $12,000 |
Bachelor in Digital Marketing |
3 years |
$10,000 - $12,000 |
Course Program Name |
Duration of the Course |
Tuition Fees Per Year (USD) |
---|---|---|
Master in Brand Strategy |
2 years |
$12,000 - $14,000 |
Master in Digital Marketing and Social Media |
2 years |
$12,000 - $14,000 |
Master in Communication and Advertising |
2 years |
$12,000 - $14,000 |
Master in Public Relations and Event Management |
2 years |
$12,000 - $14,000 |
Course Name |
Duration of the Course |
Tuition Fees Per Year (USD) |
---|---|---|
PhD in Communication Studies |
3-5 years |
$15,000 - $18,000 |
PhD in Digital Marketing |
3-5 years |
$15,000 - $18,000 |
PhD in Advertising and Media |
3-5 years |
$15,000 - $18,000 |
Quality Education: Sup de Pub is known for its rigorous academic programs that blend theory with practical application. Courses are designed in collaboration with industry professionals to ensure relevance and up-to-date content.
Experienced Faculty: The school boasts a faculty of seasoned professionals and academics who bring real-world experience and academic expertise to the classroom.
Innovative Curriculum: Programs cover a broad range of subjects including communication, advertising, digital marketing, media studies, and brand strategy. Emphasis is placed on emerging trends and technologies in the communication field.
Diverse Student Body: Sup de Pub attracts students from around the world, creating a rich, multicultural learning environment. This diversity enhances the learning experience by bringing multiple perspectives into classroom discussions and projects.
Bilingual Programs: Many programs are offered in both French and English, making them accessible to international students.
Global Campuses: Sup de Pub has campuses in major cities such as Paris, Lyon, Bordeaux, London, and San Francisco, providing students with opportunities for international exposure and experiences.
Student Organizations: Various clubs and associations are available, focusing on different aspects of communication, advertising, and digital media. These organizations provide students with opportunities to develop leadership skills and network with peers.
Events and Workshops: Regularly organized events, workshops, and guest lectures by industry professionals help students stay connected with the latest industry trends and practices.
Competitions and Projects: Students can participate in national and international competitions, which offer real-world challenges and the chance to showcase their talents to potential employers.
Living in France: Being in France, particularly in culturally rich cities like Paris, Lyon, and Bordeaux, provides students with numerous opportunities to immerse themselves in French culture. This includes visiting museums, attending cultural festivals, and exploring historic sites.
Integration Programs: Sup de Pub offers programs to help international students adjust to life in France, including language courses, cultural orientation sessions, and social activities.
Local and Global Networking: The school’s location in key global cities provides students with access to a vast network of professionals in the communication and media industries, facilitating both local and international networking opportunities.
Online Application: Applicants must complete an online application form available on the Sup de Pub website.
Supporting Documents: Required documents typically include:
Academic transcripts
Curriculum vitae (CV) or resume
Motivation letter or personal statement
Portfolio (if applicable, especially for creative programs)
Letters of recommendation (usually 2)
Entrance Exam: Depending on the program, applicants might be required to take an entrance exam which tests their knowledge and skills relevant to the course of study.
Interview: Selected candidates are invited for an interview, either in-person or via video call. The interview assesses the applicant’s motivation, understanding of the field, and suitability for the program.
The admission committee reviews applications, entrance exam results, and interview performance. Successful candidates receive an official offer of admission.
Application Period: Typically from October to May for a September intake.
Entrance Exams and Interviews: Conducted from March to June.
Results and Enrollment: Admission decisions are usually announced in July, with enrollment in September.
Application Period: Usually open from November to June for a September intake.
Entrance Exams and Interviews: Held from April to July.
Results and Enrollment: Admission results are communicated in July, with enrollment in September.
Educational Background: Completion of secondary education (high school diploma or equivalent).
Academic Requirements: Strong academic performance in relevant subjects.
Language Proficiency: For programs taught in English, non-native speakers need to provide proof of English proficiency (e.g., TOEFL, IELTS). For programs in French, proof of French proficiency may be required.
Educational Background: Bachelor’s degree in a related field (communication, marketing, advertising, etc.).
Professional Experience: Some programs may prefer candidates with relevant professional experience.
Language Proficiency: Similar to undergraduate programs, proof of language proficiency is required for non-native speakers.
Scholarship Name |
Eligibility Criteria |
Amount (USD) |
Additional Information |
---|---|---|---|
Merit-Based Scholarship |
Outstanding academic and artistic performance |
Up to $5,000/year |
Open to undergraduate and graduate students. |
International Student Grant |
Non-EU international students |
$3,000 - $7,000/year |
Aimed at supporting living expenses for international students. |
Need-Based Financial Aid |
Demonstrated financial need |
(up to full tuition) |
Open to all students, must provide financial documentation. |
Eiffel Excellence Scholarship |
Academic excellence, for Master's programs |
(tuition + stipend) |
Apply via Campus France; prestigious French government scholarship. |
Early Bird Scholarship |
Early application (before specific date) |
10% tuition discount |
For students who apply early in the admission cycle. |
Alumni Scholarship |
High-achieving alumni of Sup de Pub's undergraduate programs |
$2,000 - $4,000/year |
For graduates of Sup de Pub’s bachelor's programs continuing to master’s level. |
Creative Talent Scholarship |
Exceptional portfolio submission |
$2,500 - $5,000/year |
Requires submission of a portfolio showcasing creative work. |
Women in Communication Scholarship |
Female students with leadership potential in communication |
$3,000 - $6,000/year |
Aimed at supporting women pursuing careers in communication. |
Diversity Scholarship |
Students from underrepresented backgrounds |
$2,000 - $5,000/year |
Promotes cultural diversity within the school. |
Research and Innovation Grant |
Graduate students with innovative project proposals |
$3,000 - $8,000/year |
For research projects in communication and digital media. |
Facility Name |
Description |
Cost (USD) per Month |
---|---|---|
Campus Location |
Main campus located in Paris, with additional campuses in Lyon, Bordeaux, London, and San Francisco. |
N/A |
On-Campus Housing |
Limited availability, dormitory-style rooms with shared facilities (kitchen, bathroom). |
$400 - $700 |
Partnered Student Residences |
Housing through partnerships with private student residence providers, offering amenities. |
$600 - $1,000 |
Private Rentals |
Off-campus private rentals, ranging from studios to multi-bedroom apartments. |
$800 - $1,500 |
Shared Apartments |
Shared apartments with private bedrooms and shared common areas. |
$500 - $900 |
Homestay Programs |
Living with a local family, usually includes meals. |
$700 - $1,200 |
Interactive Learning: Classes at Sup de Pub are designed to be interactive and practical. Students engage in real-world projects, case studies, and collaborative work to apply their theoretical knowledge.
Guest Lectures and Workshops: Frequent guest lectures and workshops by industry professionals provide students with current insights and trends in the fields of communication, advertising, and digital marketing.
Student Organizations: A variety of clubs and student organizations cater to different interests, from creative and digital media to public relations and event management.
Events and Competitions: Students participate in numerous events and competitions, both locally and internationally, which provide opportunities for networking, skill development, and showcasing their talents.
Modern Campuses: Sup de Pub has modern campuses equipped with state-of-the-art facilities, including computer labs, creative studios, and media production rooms.
Study Areas: Quiet study areas and collaborative spaces are available for group work and individual study.
Cultural Activities: The school organizes various cultural activities, including museum visits, art exhibitions, and film screenings, to enhance the cultural experience of students.
Sports and Recreation: Students have access to sports facilities and can participate in recreational activities organized by the student body.
Career Counseling: The career services team offers personalized career counseling to help students identify their career paths, develop their resumes, and prepare for interviews.
Workshops and Seminars: Regular workshops on resume writing, interview techniques, and job search strategies are conducted to prepare students for the job market.
Industry Connections: Sup de Pub has strong connections with leading companies in the communication, advertising, and digital marketing industries. These connections facilitate internship placements for students.
Practical Experience: Internships are integrated into most programs, allowing students to gain practical experience and apply their classroom knowledge in real-world settings.
High Employability: Graduates from Sup de Pub are highly regarded in the industry. The school's emphasis on practical training and industry exposure ensures that students are well-prepared for the job market.
Alumni Network: A strong alumni network supports graduates in their career development, offering networking opportunities and job referrals.
Placement Statistics: A significant percentage of graduates secure employment within six months of graduation, working in various roles such as marketing managers, brand strategists, digital marketing specialists, media planners, and public relations consultants.
Program Level |
Estimated Acceptance Rate |
---|---|
Undergraduate (Bachelor’s) |
30-40% |
Graduate (Master’s) |
25-35% |
Address: 31 Quai de la Seine, 75019 Paris, France
Description: Located in the heart of Paris, the main campus offers students access to the rich cultural, artistic, and professional resources of the city. Paris is a global hub for communication, advertising, and media, providing ample opportunities for networking and industry engagement.
Lyon
Address: 25 Rue Bossuet, 69006 Lyon, France
Description: Lyon is known for its vibrant cultural scene and growing business environment. The campus in Lyon offers a dynamic setting for students to immerse themselves in both academic and extracurricular activities.
Bordeaux
Address: 85 Cours du Maréchal Juin, 33000 Bordeaux, France
Description: Bordeaux is famous for its wine industry and historical significance. The campus here provides a unique blend of cultural heritage and modern educational facilities.
London
Address: 32 Aybrook Street, Marylebone, London W1U 4AW, United Kingdom
Description: Situated in one of the world’s most influential cities, the London campus offers a global perspective on communication and media, with proximity to leading international firms and cultural institutions.
San Francisco
Address: 75 De Boom Street, San Francisco, CA 94107, USA
Description: Located in the heart of the tech industry, the San Francisco campus provides students with insights into digital innovation and entrepreneurial spirit, essential for careers in digital marketing and media.